What is Digital Marketing?

Digital Marketing is the use of Digital Channels such as Search Engines, social media, email, and Websites to promote product or service.

What are some examples of Digital Marketing tactics?

Some examples of digital marketing tactics include Search Engine Optimization (SEO), Pay Per-Click (PPC), social media marketing, Content marketing, Email marketing and Affiliate marketing.

How can a business optimize their website for search engines?

A business can optimize their website by implementing SEO tactics such as keyword research, on-page optimization and backlink building.

Is Digital Marketing worthy?

Digital marketing can be a valuable tool for promoting and growing a business which allows the business to target and measure advertising and can reach a larger audience at a relatively low cost. In addition, Digital marketing enables real time tracking and analysis of campaign Performance.

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